Arunachal Pradesh Health and Family Welfare Minister Biyuram Wahge has launched a comprehensive awareness campaign across the state to combat drug abuse and HIV/AIDS. The initiative, titled “Nashye Se Inkar, Zindagi Se Pyaar” (Say No to Drugs, Yes to Life), uses drama performances in local dialects to educate communities and engage the youth.
Speaking to India Today, Wahge emphasized that drama and street plays (nukkad nataks) are powerful tools to communicate the dangers of substance abuse in a relatable manner. “Drugs remain the biggest concern for our young generation, and many HIV cases also spread through syringe use. By creating engaging narratives in local dialects, drama conveys the devastating impact of drug abuse, breaks misconceptions, and fosters empathy. Parents too must play a proactive role in steering their children away from drugs,” he said.
The campaign also provides a platform for young artists to contribute to social reform while promoting community dialogue at the grassroots level. Arunachal Pradesh has faced a persistent drug crisis, with a 2019 national survey placing it among India’s top states for substance abuse. To counter this, the government has introduced a psychoactive substances policy, established the Arunachal Pradesh Drug De-Addiction Society (APDDS), and set up rehabilitation centres.
HIV cases remain a pressing concern, particularly in districts like Namsai, Papum Pare, and the Itanagar Capital Region, which have recorded the highest numbers. Wahge called for collective action, stressing that combating drugs and HIV requires cooperation between communities, artists, healthcare workers, and law enforcement agencies.
The Health Minister also highlighted ongoing concerns over land encroachment earmarked for the expansion of Tomo Riba Institute of Health and Medical Sciences (TRIHMS), assuring that the issue would be resolved amicably with district administration support.
