
Toyota Motor Corporation reported a 9.5% rise in global group sales in February 2025, including its Daihatsu and Hino subsidiaries, with sales rising 52% in Japan to 177,968 units, while overseas sales increased less than 2% to 647,249 units.
Sales in Japan last year were hit by widespread production halts due to a safety test-rigging scandal at the group’s small car unit Daihatsu.
The group’s global sales in the first two months of 2025 rose 5.5% to 1,671,961 units, with sales in Japan rising more than 38% to 348,397 units, while overseas sales fell slightly to 1,323,564 units.
Global sales of Toyota and Lexus brand vehicles rose 3% to 1,547,349 units so far this year, with sales in Japan rising 20% to 259,821 units, while overseas sales were steady at 1,287,528 units. Sales in North America fell 4% to 391,346 units, offset by a 10% increase in Latin America (excluding Mexico) to 73,496 units and a 3% increase in Europe to 187,684 units. Sales in Asia outside Japan declined 1% to 453,709 units.
Toyota and Lexus posted a 21% increase in global sales of electrified vehicles in the first two months of the year, accounting for roughly 49% of total sales. Sales of battery electric vehicles (BEVs) rose 37% to 19,865 units, almost entirely delivered to overseas customers, while sales of hybrid electric vehicles (HEVs) stood at 735,771 units.
Daihatsu’s global sales so far this year rose 71% to 106,310 units after production was halted last year, with sales in Japan rising 173% to 82,423 units, while overseas sales fell 25% to 23,887 units.
Hino Motors, the group’s commercial vehicle unit, reported a 1.4% decline in global sales in the period to 18,302 units, while sales in Japan continued to improve – rising 10% to 6,153 units – while overseas sales fell 6% to 12,149 units.
“Toyota’s global vehicle sales rise 9.5% in February” was originally produced and published by Just Auto, a brand owned by GlobalData.